Subway Diet
March 21, 2009 by Paul
Filed under General, Weight Loss
Ask anyone about the Subway Diet and they’ll tell you about Jared who dropped 245 pounds in a single year just by eating Subway. If you ever wanted to know how this whole thing got started, keep reading.
Jared Fogle worked his way through college by working at an adult book store. Like many people he sat around too much and ate too many snacks – his habits causing him to balloon to 425 pounds. Jared realized his weight was critical and so started looking for a way to drop some pounds.
He tried various diets, but they didn’t work because he still had all those hours behind a counter during which to cheat. Then he realized there was a Subway sandwich shop not too far from where he lived. Unknown to Jared he was about to take his first step towards the Subway diet. He immediately stopped eating breakfast while walking the 1 ½ miles to Subway for lunch and dinner – a sandwich, baked chips and a diet soda. His caloric intake plummeted from about 10,000 calories each day to only 900, with 6 miles of walking added for good measure. For Jared the yet named Subway diet made 245 pounds disappear in the span of a single year.
How did Jared become a nationally recognized figure? One day Jared bumped into a buddy who was a reporter for the school paper. He didn’t recognize Jared at first, and when he heard the weight loss story decided to write an article about it. Men’s Health magazine picked up the story as part of an article about weird diets that work. A local Chicago Subway owner read the Mens Health article, brought the diet to the attention of his advertising people who contacted Jared to verify the story. They took the ad idea to Subway’s national ad agency who disliked the idea, so they created a local campaign for Chicago featuring the Subway diet.
Needless to say the Subway diet became a huge hit. It was a natural for Chicago based Oprah to feature Jared and his Subway diet on her popular national show. Subway’s national ad people contacted the Chicago ad people about airing the ad nationally.
Many people have had success with the Subway diet. Be careful about extreme diet changes or extreme weight loss, as were practiced by Jared. In general limiting calories while exercising is a well accepted formula for success.
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